The ICC Champions Trophy 2025 not only witnessed India’s triumphant victory but also set unprecedented digital viewership records. JioHotstar, the tournament’s official streaming partner, reported a staggering 540.3 crore (5.403 billion) views throughout the event, surpassing the combined populations of India (approximately 143.81 crore) and China (approximately 141.07 crore), which total around 285 crore.
Record-Breaking Viewership Statistics
- Total Views: 540.3 crore
- Cumulative Watch Time: 11,000 crore minutes
- Peak Concurrent Viewers: 6.2 crore during the final match
These figures highlight the massive engagement and interest in the tournament, with the final match between India and New Zealand drawing 124.2 crore viewers.
The data also revealed regional viewing preferences:
- Hindi-Speaking Regions: 38% of the viewership originated from states such as Uttar Pradesh, Uttarakhand, Maharashtra, Goa, Punjab, and Haryana.
- Connected TV (CTV) Adoption: Maharashtra led in CTV usage, indicating a shift towards modern viewing technologies.
JioHotstar’s parent company, JioStar Network—a merger between Viacom18 and Disney-Star—played a pivotal role in broadcasting the tournament. Matches were streamed live on JioHotstar and televised on Star Sports and Sports18 channels, ensuring widespread accessibility.
The unprecedented viewership numbers set during the ICC Champions Trophy 2025 underscore the growing significance of digital platforms in sports broadcasting. As JioStar Network prepares to broadcast the upcoming Indian Premier League (IPL) 2025, these trends may influence strategies to cater to diverse regional preferences and technological adoption.
In summary, the ICC Champions Trophy 2025 not only celebrated India’s cricketing prowess but also marked a milestone in digital viewership, reflecting the evolving landscape of sports consumption in the digital age.
